Services

Everything your listing needs to rank and sell

Start with one service or combine them. Every service is built on the same research, so your keywords, copy and images tell one consistent story.

Core service

Listing SEO and conversion copy

A complete rewrite of your listing, built on competitor keyword data and voice of customer research.

Who it is for

Brands launching a new product, and established sellers whose listing gets traffic but not enough sales, or sales but not enough traffic.

What is included

  • Competitor selection: 5 to 10 true 1:1 competitors, approved by you
  • Keyword research with relevancy and search volume for every term
  • Review mining across hundreds of competitor reviews
  • Buyer intentions, usage scenarios and customer avatars
  • Two title options: brand first and keyword first
  • Item highlights, five bullets, description and backend search terms
  • Coverage, compliance and Rufus readiness checks before you see the copy

What you receive

  • Keyword and SEO workbook (.xlsx)
  • Market Research Document with a linked table of contents
  • Final listing copy with exact character counts
  • Keyword placement map showing where each term lives
Visual design

Images and A+ Content

Images sell before a single word is read. We plan every image and A+ module from the same buyer research as your copy.

Who it is for

Sellers whose images look like everyone else's, or who have strong products that are not explained visually.

What is included

  • Main image direction: pure white background with the product filling 85% or more of the frame
  • Secondary image stack: infographics, lifestyle and comparison images
  • Basic or Premium A+ Content with up to 7 modules, including a comparison chart
  • Brand Story and A+ alt text
  • Text checked for legibility on mobile screens
  • Short product videos on request

What you receive

  • Creative brief and designer sheet, image by image
  • Approved A+ copy for every module
  • Finished designs, delivered after your approval
Diagnosis

Listing audit

Not sure where the problem is? An audit shows you exactly what is holding your listing back, in priority order.

Who it is for

Sellers who want an expert opinion before investing in a full rewrite, and brands with larger catalogs that need to know where to start.

What is included

  • Keyword coverage gaps against your competitors
  • Title, bullets and description review
  • Compliance flags: claims that could get the listing suppressed
  • Image stack and A+ review
  • Catalog checks: variations, missing images and stranded ASINs

What you receive

  • A clear list of issues, ranked by impact
  • Recommended fixes you can apply yourself or hand to us
  • The free audit covers one ASIN; full catalog audits are quoted per project
Ongoing optimization

A/B testing and ongoing optimization

A great listing is a starting point. We test the elements that move click through and conversion rate, one change at a time.

Who it is for

Brand Registered sellers with enough traffic to run Amazon's Manage Your Experiments tests.

What is included

  • Main image tests, the biggest driver of click through rate
  • Title keyword order tests
  • Bullet order and A+ variations
  • Test planning so each test answers one clear question

What you receive

  • Test plan and hypotheses
  • Results summary after each test
  • Next recommended test

Find out what your listing is leaving on the table.

Send us one ASIN. We will review its keywords, copy, compliance and images, and reply with the fixes that matter most. Free, with no obligation.